In 2011, my former business partner and friend, Chris Gattis, and I published our first book together. The title of our book was “Marketing Plan Template”. I had never worked on my own book before, so I had no clue where to start. The good news, Chris had written books before, and knew exactly […]
Marketing Plan Template: Writing Marketing Plans for Small Business Read More »
Your customers’ insight into your business is worth money. It’s worth a lot of money when it comes down to it. Why? Because your customers have buying power: the kind of power that keeps your lights on. And they have already gone through the ups and downs of a buying decision. Some of them even
What A Free Survey Can Do For Your Business Read More »
Two weeks ago I blogged on why a free survey was invaluable. I mean – the potential of capturing meaningful data that can literally breakdown barriers that might keep people from making a purchasing decision is there. So let’s get right to it. I’ve chosen to build my survey through Survey Monkey because they’ve already
How to Create a Survey Customers Will Answer Read More »
Researchers suggest that we see a million brand images a year. When you’re walking around the mall shopping, in the grocery store, stopping for gas at the convenience store, and even in your home. Brand images are ubiquitous. So much so that we tend to ignore them. This situation puts brand marketers in a difficult
Use Sound to Enhance Your Brand Read More »
If you’re using content to market your business to consumers, you’re part of a growing trend. Business-to-consumer (B2C) marketers are now allocating 32 percent of their total marketing budgets to content marketing efforts, up from 25 percent last year, according to a survey by the Content Marketing Institute and MarketingProfs. But simply throwing content at
Don’t Publish Content Unless You Do This First Read More »
As business owners, we are constantly learning. Technology advances, consumers change their minds, and our businesses depend on digital outlets to get our customers’ attention. Research is the key to staying relevant to customers. So today, we’re going to scratch the surface of advanced search by revealing 4 Google search tips I actually use on a daily
4 Google Search Tips I Actually Use Read More »
Ad4! Group has been featured in the new edition of Progress Bank’s Tools for Success magazine. Check out pages 12-13 for 10 Questions You Should Ask Before Branding or Re-Branding. Let Ad4! Group step you through your company brand audit. Contact us today!
Progress Bank’s Tools for Success Read More »
At Ad4!, our agency launches new, beautiful websites all the time. But launching is just the first step. A website is a big investment for your business and keeping it safe and secure should be a high priority. Like most software, WordPress is constantly releasing updates and security is arguably the most important reason for
Afraid to Update Your Website? Read More »
Huntsville, AL – September 15, 2017– Ad4! Group, located in Huntsville, Alabama, is pleased to announce the addition of Hollie Beaver to the team as Content Director. Hollie has nearly a decade of experience in local media and knows how to tell a story! As the Director of Content for Ad4! Group Hollie will be
Ad4! Group Welcomes Hollie Beaver to the Team Read More »
Maybe you know that providing useful, informative content is vital to marketing your small business. But actually producing, delivering and promoting that content—week after week—can be challenging. Just because you post an article or a video on your site doesn’t mean your potential customers will actually engage with your content or turn into loyal clients.
5 Ways to Create Content That Will Stick With Your Audience Read More »
